Surfing the Global Tide
Automotive Giants and How to Survive Them
Business & Finance, Economics, International Economics, Management & Leadership, Management
| Author: | M. Wynn-Williams | ISBN: | 9780230233591 |
| Publisher: | Palgrave Macmillan UK | Publication: | April 22, 2009 |
| Imprint: | Palgrave Macmillan | Language: | English |
| Author: | M. Wynn-Williams |
| ISBN: | 9780230233591 |
| Publisher: | Palgrave Macmillan UK |
| Publication: | April 22, 2009 |
| Imprint: | Palgrave Macmillan |
| Language: | English |
Car manufacturing epitomizes modern industry, yet the overall perspective has been lost in speculation and self-promotion. Based on six years of research, this book is the first in years to reassess the industry. The result is a paradigm that quantifies the fundamental economies of scale and firm organizational structure.
Car manufacturing epitomizes modern industry, yet the overall perspective has been lost in speculation and self-promotion. Based on six years of research, this book is the first in years to reassess the industry. The result is a paradigm that quantifies the fundamental economies of scale and firm organizational structure.
