Lingo: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible

Business & Finance, Marketing & Sales, Sales & Selling
Cover of the book Lingo: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible by Jeffrey Shaw, Jeffrey Shaw
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Author: Jeffrey Shaw ISBN: 9780999518700
Publisher: Jeffrey Shaw Publication: January 30, 2018
Imprint: Smashwords Edition Language: English
Author: Jeffrey Shaw
ISBN: 9780999518700
Publisher: Jeffrey Shaw
Publication: January 30, 2018
Imprint: Smashwords Edition
Language: English

The fastest, easiest, and most profitable way to have a successful business is to work with your ideal customers. They value your offering and pay you what it's worth and they are a joy to serve. But how can you rise above the noise in a crowded marketplace to attract these customers?

You learn to speak their secret language.

In LINGO, serial entrepreneur, business coach, and host of Creative Warriors podcast, Jeffrey Shaw reveals how to make your business irresistible to your ideal customers by showing them that you get them.

In this book you'll learn:

The 5-Step Secret Language Strategy he used to go from being overlooked to being overbooked in less than one year
How LINGO as a marketing strategy makes competition almost irrelevant
How pricing can attract, not deter, your ideal customer
How to develop a brand image that magnetizes your ideal customer and filters out the rest

With game-changing insights, practical action steps, and relatable examples, Jeffrey Shaw opens a groundbreaking conversation to make business easier, more profitable, and more positively impactful for any entrepreneur.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The fastest, easiest, and most profitable way to have a successful business is to work with your ideal customers. They value your offering and pay you what it's worth and they are a joy to serve. But how can you rise above the noise in a crowded marketplace to attract these customers?

You learn to speak their secret language.

In LINGO, serial entrepreneur, business coach, and host of Creative Warriors podcast, Jeffrey Shaw reveals how to make your business irresistible to your ideal customers by showing them that you get them.

In this book you'll learn:

The 5-Step Secret Language Strategy he used to go from being overlooked to being overbooked in less than one year
How LINGO as a marketing strategy makes competition almost irrelevant
How pricing can attract, not deter, your ideal customer
How to develop a brand image that magnetizes your ideal customer and filters out the rest

With game-changing insights, practical action steps, and relatable examples, Jeffrey Shaw opens a groundbreaking conversation to make business easier, more profitable, and more positively impactful for any entrepreneur.

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