How to Execute Celebrity Endorsements for Enhancing Brand Preferences?

Business & Finance, Marketing & Sales, Advertising & Promotion
Cover of the book How to Execute Celebrity Endorsements for Enhancing Brand Preferences? by Dr Kisholoy Roy, Dr Kisholoy Roy
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Dr Kisholoy Roy ISBN: 9781370484904
Publisher: Dr Kisholoy Roy Publication: March 8, 2018
Imprint: Smashwords Edition Language: English
Author: Dr Kisholoy Roy
ISBN: 9781370484904
Publisher: Dr Kisholoy Roy
Publication: March 8, 2018
Imprint: Smashwords Edition
Language: English

This book titled How to Execute Celebrity Endorsements for Enhancing Brand Preferences? speaks of the various theoretical and empirically established perspectives regarding celebrity endorsements in its opening segment. The concluding segment mentions some interesting published accounts of brands and of celebrities endorsing those brands successfully. All the published accounts are in sync with the core theme of the book which is how can celebrity endorsements contribute to enhanced brand preferences. I as someone who has been researching and publishing in the domain of celebrity endorsements for over a decade now do hope that i have been able to collate some of the priceless thoughts on brand endorsements which will be found phenomenally enriching by the readers of this book. The books should find its readers in management students, media and advertising professionals, research scholars, teachers and even CELEBRITIES!.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book titled How to Execute Celebrity Endorsements for Enhancing Brand Preferences? speaks of the various theoretical and empirically established perspectives regarding celebrity endorsements in its opening segment. The concluding segment mentions some interesting published accounts of brands and of celebrities endorsing those brands successfully. All the published accounts are in sync with the core theme of the book which is how can celebrity endorsements contribute to enhanced brand preferences. I as someone who has been researching and publishing in the domain of celebrity endorsements for over a decade now do hope that i have been able to collate some of the priceless thoughts on brand endorsements which will be found phenomenally enriching by the readers of this book. The books should find its readers in management students, media and advertising professionals, research scholars, teachers and even CELEBRITIES!.

More books from Advertising & Promotion

Cover of the book Kinetic Kopy by Dr Kisholoy Roy
Cover of the book Summary, Analysis & Review of Jonah Berger's Contagious by Instaread by Dr Kisholoy Roy
Cover of the book bwlBlitzmerker: Automatisierung mit Kanban-Lösungen by Dr Kisholoy Roy
Cover of the book Breakthrough Marketing at no Cost by Dr Kisholoy Roy
Cover of the book Cracking The Client Attraction Code: Master Your Inner Game, Attract Your Ideal Clients, Create Infinite Abundance And Prosperity by Dr Kisholoy Roy
Cover of the book Strategic Planning for Public Relations by Dr Kisholoy Roy
Cover of the book An Indie Author Quick Guide to Blogging by Dr Kisholoy Roy
Cover of the book Global Advertising, Attitudes, and Audiences by Dr Kisholoy Roy
Cover of the book Adsense Secrets by Dr Kisholoy Roy
Cover of the book Small Business Branding by Dr Kisholoy Roy
Cover of the book LinkedIn Sales Machine by Dr Kisholoy Roy
Cover of the book Advertising as Culture by Dr Kisholoy Roy
Cover of the book Mailing Lists Unboxed by Dr Kisholoy Roy
Cover of the book Conversion Tracking using Google AdWords & Google Analytics: Every Detail You Must Know by Dr Kisholoy Roy
Cover of the book Flood Your Websites and Blogs with Free Traffic: Quickly Learn How to Send Visitors to Your Web Sites the Organic Way by Dr Kisholoy Roy
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy