Health and Wellness Tourism

Business & Finance, Industries & Professions, Hospitality, Tourism & Travel
Cover of the book Health and Wellness Tourism by Melanie Smith, Laszlo Puczko, Taylor and Francis
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Author: Melanie Smith, Laszlo Puczko ISBN: 9781136439445
Publisher: Taylor and Francis Publication: October 23, 2008
Imprint: Routledge Language: English
Author: Melanie Smith, Laszlo Puczko
ISBN: 9781136439445
Publisher: Taylor and Francis
Publication: October 23, 2008
Imprint: Routledge
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Health and Wellness Tourism takes an innovative look at this rapidly growing sector of today’s thriving tourism industry. This book examines the range of motivations that drive this diverse sector of tourists, the products that are being developed to meet their needs and the management implications of these developments.

A wide range of international case studies illustrate the multiple aspects of the industry and new and emerging trends including spas, medical wellness, life-coaching, meditation, festivals, pilgrimage and yoga retreats. The authors also evaluate marketing and promotional strategies and assess operational and management issues in the context of health and wellness tourism.

This text includes a number of features to reinforce theory for advanced students of hospitality, leisure and tourism and related disciplines.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Health and Wellness Tourism takes an innovative look at this rapidly growing sector of today’s thriving tourism industry. This book examines the range of motivations that drive this diverse sector of tourists, the products that are being developed to meet their needs and the management implications of these developments.

A wide range of international case studies illustrate the multiple aspects of the industry and new and emerging trends including spas, medical wellness, life-coaching, meditation, festivals, pilgrimage and yoga retreats. The authors also evaluate marketing and promotional strategies and assess operational and management issues in the context of health and wellness tourism.

This text includes a number of features to reinforce theory for advanced students of hospitality, leisure and tourism and related disciplines.

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