Ford and the Global Strategies of Multinationals

The North American Auto Industry

Business & Finance, Economics
Cover of the book Ford and the Global Strategies of Multinationals by Maria Isabel Studer Noguez, Taylor and Francis
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Author: Maria Isabel Studer Noguez ISBN: 9781134626328
Publisher: Taylor and Francis Publication: August 27, 2003
Imprint: Routledge Language: English
Author: Maria Isabel Studer Noguez
ISBN: 9781134626328
Publisher: Taylor and Francis
Publication: August 27, 2003
Imprint: Routledge
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Today, the Multinational Enterprise (MNE) is seen as a leading agent in the process of globalization. As they adopt global strategies, MNE's are seen to be creating stronger, deeper and more lasting links amongst countries, thus shifting the balance of power inexorably in their favour, to the detriment of the state.
This book interrogates this idea by undertaking a historical analysis of the global strategies of Ford.

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Today, the Multinational Enterprise (MNE) is seen as a leading agent in the process of globalization. As they adopt global strategies, MNE's are seen to be creating stronger, deeper and more lasting links amongst countries, thus shifting the balance of power inexorably in their favour, to the detriment of the state.
This book interrogates this idea by undertaking a historical analysis of the global strategies of Ford.

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